APA Style

Tybout, A, M. (2005). Kellog on Branding: The Marketing Faculty of the Kellogg School of Management . New York: John Wiley & Sons Inc.

MLA Style

Tybout, Alice, M.. "Kellog on Branding: The Marketing Faculty of the Kellogg School of Management". New York: John Wiley & Sons Inc, 2005. Text.