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Found 1 from your keywords: author="Selden, Larry"
cover
Killer Customers
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Selden, Larry

Authored by business strategist Larry Selden and journalist Geoff Colvin, this groundbreaking business guide dispels the myth that every customer is a profitable one. The book reveals how a minority of high-value customers typically generate most of a company\'s profits, whereas unprofitable (\"killer\" or \"demon\") customers actively destroy value through high service demands and low returns.…

Edition
-
ISBN/ISSN
9781591840428
Collation
xx, 272 p. : ill. ; 21 cm.
Series Title
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Call Number
658.812 SEL