Authored by academic researcher Erna Ferrinadewi, this textbook examines the critical intersection between marketing strategy, consumer behavior, and public policy regulation. The volume illustrates how corporate marketing activities—including promotional claims, pricing models, product labeling, and distribution practices—impact consumer welfare and trigger government regulatory interventi…
Authored by web technology writer Rachmad Saleh, this comprehensive tutorial provides step-by-step instructions for designing and developing websites using Macromedia Dreamweaver 8. The handbook covers core features of the WYSIWYG web editor, site structure management, text formatting, page layout styling using tables and CSS (Cascading Style Sheets), multimedia asset integration, interactive w…
Authored by J. Donald Walters (Swami Kriyananda), a direct disciple of Paramhansa Yogananda, this comparative spirituality text explores parallel teachings between the Christian Bible and the Hindu Bhagavad Gita. By presenting side-by-side textual commentary, the work highlights universal spiritual truths underlying both traditions, focusing on the nature of the soul, divine consciousness, self…
Part of the Student Guide Series authored by M. Agus J. Alam, this introductory educational handbook provides students and beginners with essential internet literacy skills. The text covers fundamental networking concepts, web browser navigation, efficient information retrieval via search engines, email account setup and communication management, as well as digital citizenship, safety guideline…
Authored by educational scholar Prof. Dr. Mohammad Ali, M.A., this comprehensive textbook addresses research methodology specifically tailored to educational discipline and practice. The text explores quantitative, qualitative, and mixed-methods research approaches, covering core research design elements such as problem formulation, hypothesis development, sampling methods, data collection inst…
Authored by executive coach and human performance expert Dr. Walter Doyle Staples, this strategic career development manual details 26 actionable strategies designed to accelerate professional advancement and workplace success. The volume covers essential competencies including optimizing personal productivity, building strong professional networks, mastering interpersonal communication, managi…
Authored by human potential expert Dr. Walter Doyle Staples, this personal transformation guide outlines foundational principles for uncovering and realizing one\'s true potential. The author demonstrates how internal self-concept, belief structures, and subconscious programming dictate personal efficacy and external achievement. Across 21 core principles, the text delivers practical strategies…
Authored by Drs. Alwisol, M.S., this core academic textbook provides an exhaustive overview of major personality theories and paradigms in contemporary psychology. The revised edition categorizes personality frameworks across psychodynamic/psychoanalytic perspectives (Freud, Jung, Adler, Horney, Erikson), behaviorist paradigms (Skinner, Bandura), humanistic/phenomenological approaches (Rogers, …
Authored by physician and writer Alan E. Nourse alongside the editors of Time-Life Books, this volume in the acclaimed Life Science Library series delivers an accessible yet detailed overview of human anatomy and physiology. Richly illustrated with detailed medical diagrams, photographic essays, and anatomical overlays, the book explores the skeletal, muscular, circulatory, nervous, and organ s…
Authored by self-improvement pioneer Dale Carnegie, this classic Indonesian translation (Tuan Ingin Banyak Kawan) of the iconic self-help guide How to Win Friends and Influence People details fundamental principles for effective human relations. The volume outlines practical strategies for making positive impressions, mastering interpersonal communication, persuading others without generating r…