Strategi Periklanan pada E-Commerce Perusahaan Top Dunia

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Strategi Periklanan pada E-Commerce Perusahaan Top Dunia

Suyanto, M. - Personal Name;

Authored by Indonesian IT and marketing scholar Prof. M. Suyanto, this volume examines digital advertising strategies deployed across global e-commerce platforms by top multinational companies. The book analyzes the synergy between traditional media and online campaigns, interactive marketing models, user engagement analytics, and practical case studies demonstrating how leading enterprises leverage electronic commerce to expand market share and maintain competitive advantages.

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Equity Lantai 41 659.14 SUY

T0006688

Available but not for loan - Missing

Detail Information

Series Title: -
Call Number: 659.14 SUY
Publisher: Yogyakarta : Penerbit Andi., 2003
Collation: xii, 266 p. : ill. ; 23 cm.
Language: Indonesia
ISBN/ISSN: 9789795339625
Classification: 659.14 SUY
Content Type: -
Media Type: -
Carrier Type: -
Edition: -
Subject(s): Internet marketing
Internet advertising
Electronic commerce -- Marketing
Specific Detail Info: -
Statement of Responsibility: -

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