Authored by pricing authority Thomas T. Nagle and co-authors, this seminal text provides a strategic framework for value-based pricing and revenue management. The volume integrates economics, psychology, and strategic marketing, detailing how businesses can move away from cost-plus pricing toward value creation, market segmentation, dynamic pricing tactics, and strategic alignment to drive long…
Authored by career development writer Mega Chandra, this practical motivational guide reframes job resignation not as an act of quitting or failure, but as a proactive strategic leap toward personal growth and career advancement. The volume provides actionable insights on evaluating readiness to transition, managing professional exits gracefully, and leveraging workplace transitions to align on…
Authored by Sarwo Priyanto, this applied web development guidebook walks through building an online student admission system for educational institutions using PHP and MySQL. The book provides step-by-step instructions on designing database schemas, creating front-end registration interfaces for prospective students, configuring administrative back-end portals for application verification and s…
Authored by Indonesian IT and marketing scholar Prof. M. Suyanto, this volume examines digital advertising strategies deployed across global e-commerce platforms by top multinational companies. The book analyzes the synergy between traditional media and online campaigns, interactive marketing models, user engagement analytics, and practical case studies demonstrating how leading enterprises lev…
Authored by Indonesian web development writer Lukmanul Hakim, this practical programming guide reveals key tricks, efficient coding techniques, and practical scripts for building dynamic web applications with PHP and MySQL. The volume covers modular script architecture, session management and authentication systems, basic security hardening against vulnerabilities, and step-by-step implementati…
Authored by inspirational Unity minister Catherine Ponder, this foundational New Thought text outlines spiritual and psychological principles for achieving financial freedom and personal abundance. The book articulates dynamic laws of prosperity—including the law of radiation and attraction, mental cleansing, releasing resentment, and using structured affirmations and visualization—to help …
Authored by pioneering Indonesian Islamic psychologist Prof. Dr. Zakiah Daradjat, this seminal work examines the psychological, social, and moral challenges faced by Indonesian youth. The book analyzes identity crises, familial conflicts, and juvenile delinquency through the dual lenses of developmental psychology and Islamic ethics, offering practical guidance for parents, educators, and couns…
Authored by Dadan Basyar and the Island Script creative team, this practical computer animation manual details techniques for creating dynamic digital animations using Flash-based authoring tools. The volume covers character design, frame-by-frame movement, motion tweening, background composition, audio-visual syncing, and the integration of specialized script libraries (Island Script) to strea…
Authored by renowned ELT pioneer L.G. Alexander, this classic intermediate-level textbook forms the second building block of the New Concept English integrated learning series. The course systematically develops reading comprehension, listening, oral fluency, structural grammar accuracy, and guided composition skills through short multi-paragraph passages, contextual vocabulary drills, and prac…
Authored by Indonesian IT educator M. Syafii, this hands-on computer guide walks readers through the step-by-step development of web applications using PHP and MySQL. The book covers local development server configuration, relational database structuring, dynamic SQL query executions, essential form validation techniques, and practical case studies for building functional data-driven web applic…