Manajemen Pemasaran untuk Eksekutif Non-Pemasaran

Authored by management consultant Siswanto Sutojo, this practical marketing handbook is tailored for non-marketing executives, department heads, and managers operating in non-commercial divisions (such as finance, HR, production, and engineering). The text breaks down fundamental marketing concepts into accessible operational insights, covering market environment analysis, marketing research, m…

Standard operating procedure: Perpajakan Perusahaan Jasa

Authored by Juan Kasma, this practical management manual presents a systematic framework for designing and implementing effective Standard Operating Procedures (SOPs) across business and organizational environments. The text covers key operational steps, including workflow identification, task analysis, flowchart design, procedural documentation drafting, staff implementation strategies, and pe…

Manajemen Bisnis Terintegrasi: Integrated Business Management

This comprehensive business textbook outlines an integrated framework for modern enterprise management, aligning core organizational functions such as strategic planning, marketing, finance, operations, and human resources. The volume emphasizes cross-functional synergy and the implementation of integrated information systems to optimize operational efficiency, enhance corporate competitiveness…

The Power of Simplicity

Authored by marketing strategist Jack Trout alongside Steve Rivkin, this management guide advocates for simplicity as an essential business strategy in an increasingly complex corporate environment. The authors critique overly intricate corporate jargon, bureaucracy, and strategic over-analysis. The book provides practical frameworks for business leaders to strip away unnecessary complexity acr…

Managing innovation : new technology, new products, and new services in a glo…

Edition

-

ISBN/ISSN

9780750678957

Collation

528p.;10.1in.

Series Title

-

Call Number

658.514 ETT

Cannibals with forks : the triple bottom line of 21st century business

Edition

-

ISBN/ISSN

1841120847

Collation

424p.;8.98in.

Series Title

-

Call Number

658.408 ELK

Coaching that counts : harnessing the power of leadership coaching to deliver…

Edition

-

ISBN/ISSN

0750675802

Collation

320p.;8.9in.

Series Title

-

Call Number

658.407124 AND

Optimizing factory performance : cost-effective ways to achieve significant a…

Edition

-

ISBN/ISSN

9780071632850

Collation

400p.;9.1in.

Series Title

-

Call Number

658.5 IGN

The power of management innovation : 24 keys for sustaining and accelerating …

Edition

-

ISBN/ISSN

9780071625784

Collation

128p.;8in.

Series Title

-

Call Number

658.4063 FEI

Roundtable viewpoints organizational leadership

Edition

-

ISBN/ISSN

9780073527826

Collation

p.;

Series Title

-

Call Number

658