Public relations : the profession and the practice

Edition

-

ISBN/ISSN

9780073378879

Collation

p.;

Series Title

-

Call Number

659.2

Public relations : contemporary issues and techniques

Edition

-

ISBN/ISSN

0750657243

Collation

p.;

Series Title

-

Call Number

659.2

A century of spin : how public relations became the cutting edge of corporate…

Edition

-

ISBN/ISSN

9780745326894

Collation

p.;

Series Title

-

Call Number

659.2 MIL

Foundations of organizational strategy

Edition

-

ISBN/ISSN

9780674005648

Collation

430p.;9.22in.

Series Title

-

Call Number

658.4

Shakespeare, Einstein, and the bottom line : the marketing of higher education

Edition

-

ISBN/ISSN

0674011465

Collation

336p.;9.3in.

Series Title

-

Call Number

378.73

The Pfeiffer book of successful conflict management tools

Edition

-

ISBN/ISSN

9780470193440

Collation

p.;

Series Title

-

Call Number

658.4053 PFE

Investor Relations: The Professionals Guide to Financial Marketing and Commun…

This professional handbook provides comprehensive guidance on the strategic implementation of Investor Relations (IR) and financial communications for corporate entities. The text details financial marketing strategies, effective communication of corporate earnings to analysts and shareholders, crisis communications in capital markets, regulatory disclosure compliance, and best practices for co…

Strategi Media Relations

This comprehensive book explores the principles, strategies, and practical techniques required for building and managing effective relationships between public relations professionals and news organizations. The author analyzes journalistic practices, news framing, crisis communication management, press release drafting, press conferences, and strategic public communication within today\'s evol…