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Public Relations Writing: Konsep, Teori, dan Praktik
A theoretical and practical public relations writing guide by Sopian, S.Sos., M.I.K. exploring concepts, core frameworks, and hands-on techniques for craft-oriented PR communications. Key topics include drafting press releases, backgrounders, media advisories, op-ed pieces, executive speeches, internal newsletters, and tailored public relations content for modern digital and social media platfo…
- Edition
- -
- ISBN/ISSN
- 9786023756407
- Collation
- xii, 198 pp. : il. ; 23 cm
- Series Title
- -
- Call Number
- 659.2 SOP
Big Brown: The Untold Story of UPS
An insider history and corporate narrative by former UPS executive Greg Niemann tracing the rise of United Parcel Service from a small bicycle-messenger service into a global logistics powerhouse. Niemann explores the company\'s unique culture, strict operational discipline, labor relations, technological innovations, and strategic choices that transformed \"Big Brown\" into an iconic global de…
- Edition
- -
- ISBN/ISSN
- 9780787994020
- Collation
- xxii, 230 pp. ; 23 cm.
- Series Title
- -
- Call Number
- 383.143 097 3 NIE
The Perfect Business
A practical business and entrepreneurship guide by Michael LeBoeuf outlining the blueprint for a low-risk, high-reward business model. The book details fundamental principles for selecting the right venture, minimizing upfront capital overhead, leveraging automation and recurring cash flow, and building a business that generates financial independence and personal time.
- Edition
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- ISBN/ISSN
- 9789796860364
- Collation
- 256 pp. ; 21cm
- Series Title
- Bagaimana Mengelola Bisnis Rumahan yang Bisa Menghasilkan Uang Jutaan Tanpa Harus Pusing memikirkan gaji pegawai
- Call Number
- 658.11 LEB
Public Relations Writing : Konsep, Teori, Praktik
A practical guide to public relations writing authored by Sopian, detailing fundamental principles, formats, and techniques for crafting effective PR communications. Topics covered include press release writing, fact sheets, corporate brochures, internal newsletters, speechwriting, and digital media PR content creation.
- Edition
- -
- ISBN/ISSN
- 9786023756407
- Collation
- v, 270 pp.: ill.; 23 cm
- Series Title
- -
- Call Number
- 659.2 SOP
Kompetensi Kunci dalam Berprestasi
Authored by HR consultant and motivational writer A.N. Ubaedy, this professional development book analyzes the core competencies driving high achievers. The text outlines how a combination of strategic mindset, disciplined execution, emotional intelligence, resilience, and an internal drive for excellence serve as the critical factors for achieving sustained career success and personal producti…
- Edition
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- ISBN/ISSN
- 9791517885
- Collation
- 262 p.
- Series Title
- -
- Call Number
- 158.1 UBA
Rahasia Sukses ala Harvard Business School
For nearly a century, Harvard Business School (HBS) has educated generations of leaders who have shaped and refined business practices in every industry and country around the world. HBS is a premier business school, and an HBS degree is highly respected in the business world. This book is the distillation of the most valuable pragmatic concepts taught at HBS. It outlines the most valuable yet …
- Edition
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- ISBN/ISSN
- 9789792263305
- Collation
- 24 cm; viii, 311 pp.
- Series Title
- -
- Call Number
- 650.137 CHA
Blue Ocean Shift: Beyond Competing - Proven Steps to Inspire Confidence and S…
The practical follow-up to Blue Ocean Strategy by W. Chan Kim and Renée Mauborgne, providing a step-by-step framework and actionable tools to guide leaders and organizations from highly competitive markets (red oceans) to uncontested market spaces (blue oceans).
- Edition
- -
- ISBN/ISSN
- 9781543660500
- Collation
- ix, 320 pp. : ill. ; 24 cm.
- Series Title
- -
- Call Number
- 658.401 2 KIM
Its Not the Big That Eat the Small... It's the Fast That Eat the Slow: How t…
Authored by corporate consultants Jason Jennings and Laurence Haughton, this strategic business book demonstrates how speed and agility have surpassed corporate size as the primary drivers of competitive advantage. Based on empirical research across fast-moving global enterprises, the text presents actionable frameworks for spotting market trends early, accelerating decision-making processes, e…
- Edition
- -
- ISBN/ISSN
- 9780066620541
- Collation
- vii, 285 pp. ; 24 cm.
- Series Title
- -
- Call Number
- 658.401 2 JEN
7 Jam Belajar Interaktif PowerPoint 2013 untuk Orang Awam
Authored by computer tutorial writer Dwi Ninggar, this interactive beginner-level guide provides a structured 7-hour learning framework for mastering Microsoft PowerPoint 2013. The text systematically covers essential presentation design skills, including user interface navigation, slide layout structuring, text formatting, integration of visual and multimedia assets (images, charts, audio, and…
- Edition
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- ISBN/ISSN
- 9786021481288
- Collation
- x, 160 pp. : ill. ; 21 cm. + 1 CD-ROM
- Series Title
- -
- Call Number
- 005.58 NIN
Getting Rich Your Own Way
The Indonesian translation of Brian Tracys financial freedom guide outlines a step-by-step framework for building wealth aligned with an individuals personal strengths, skills, and interests. The book presents 18 proven principles of personal economics and entrepreneurship, covering topics such as selecting the right business niche, acquiring high-value skills, practicing disciplined saving and…
- Edition
- -
- ISBN/ISSN
- 9789792072124
- Collation
- 339 pp. : 23 cm.
- Series Title
- -
- Call Number
- 332.024 TRA
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